Our Core Values

Health Matters

We provide brands and products that have unique flavours and fantastic nutritional benefits to keep dog’s happy and healthy.

Eco-Friendly Focus

We prioritise eco-friendly and reusable products and packaging.

We promote the use of less packing material to reduce waste.

Forward Thinking

We aim to produce new ideas in our handmade range that are innovative for both dogs and owners.


We provide products and information that entertain dogs through mental and physical stimulation.